Monday, 10 September 2018

NEW ESI-PAY APP DEVELOPED FOR ELECTRICITY CUSTOMERS, RESELLERS IN PNG

By Wanpis Ako

PORT MORESBY: A local has developed a new mobile phone app for Esi-Pay customers in the country to top up electricity credits, redefining the future of cash-strapped PNG Power Limited.

PPL is the sole electricity authority in the country.

In the words of Rex Edward Paura on his Facebook timeline, Jaive Smare has seen the problems a lot of electricity customers and mobile phone operators face in relation to electricity credits via cell phones.

Mr Paura wrote on his wall that Smare developed the app which not only provides a platform for Esi-Pay credit payments, but also does a revenue stream for any budding entrepreneur to be a reseller.

He described the development as digital innovation, saying 'innovation is looking at a problem that we face in our community and finding new creative ways in addressing it.'
Screen snapshot of the app
"What also inspires me in this story is the fact that the acting CEO for PNG Power Limited Carolyn Blacklock believed in Papua New Guineans to make a difference and to give them the opportunity to make that happen.

"I dont know how you define innovation.....but for me.....Jaive Smare truly deserves an award for being the most innovative digital business in PNG," he concluded.

Author Reference: Wanpis Ako has graduated with a Bachelors Degree in Journalism and Public Relations from the University of Papua New Guinea. He has briefly worked with two daily newspapers of Papua New Guinea-The National and Post Courier. His work experience has been extended to the Prime Minister's Media Unit and the office of Parliamentary Opposition Leader of Papua New Guinea- not to mention the Ministries of Treasury, Higher Education, Communications, Information Technology and Energy.  He has got over five years experience in digital marketing, branding, public affairs, media and public relations.